
Motorsport & Track Days
Thrilling on-board videos, edited and sold automatically
Multi-camera Picture-in-Picture, highlight reels generated from GPS data at peak acceleration, integrated sales at the desk and online. The track shoots — SHARED.MEDIA edits and earns.
The problem, today
An experience worth hundreds deserves more than a phone video
Track days, supercar drives, racing courses: the emotion is sky-high, but turning it into sellable content is hard:
Manual multi-camera editing
Merging interior and exterior views for every customer needs a dedicated editor. Unsustainable cost and timing.
The customer leaves without a video
If the file isn’t ready when the helmet comes off, the impulse sale is gone.
No social content
Long anonymous videos nobody shares: the track’s visibility stays in the pit lane.
How it works here
Motorsport: from pit lane to Instagram
The flow validated in the luxury/adrenaline market:
01 — RECORD
On-board and trackside cameras
Two synchronised views: cockpit interior and exterior. Compatible with your cameras.
02 — EDIT
Automatic Picture-in-Picture
The cloud engine merges the streams into a single branded video, in record time.
03 — HIGHLIGHT
Reels from GPS data
The system detects acceleration and braking peaks and builds vertical clips ready for TikTok and Reels.
04 — SELL
At the desk and online
QR code at the box, instant purchase or days later. One monthly net settlement, no manual reconciliation.
Delivery
How your customers receive their content
Pick the delivery channels that fit your operation — they can be combined.
Media Request via QR
Customers scan a QR code on site and receive their media straight on their phone.
Direct link
Automatic delivery by email or message: the personal gallery arrives without anyone lifting a finger.
Media Wall
A branded online catalogue where customers search their content by date, time and location.
Code search
Bib number, licence plate or customer code: media found in seconds, even among thousands of files.
QR Code Cards
Custom printed cards with a QR code: perfect at the desk, as a gadget or included in the ticket.
Two models, one system
Give it away for marketing or sell it for revenue
Give content away
Seasonal prepaid plan. The cost is absorbed into the stay or ticket: guests get branded photos and videos for free and share them everywhere. Maximum reach, maximum visibility.
- White-label web app with your colours and logo
- Every social share carries your brand
- Collect qualified contacts (email, marketing consent)
- Annual plans sized by guests, from €190/year
Sell content
Integrated e-commerce on revenue share. No fixed platform costs: we earn only when you do. Sell at the desk and online, even days after the experience.
- Online sales: 80%* to you, payments handled by us
- On-site sales: you cash 100%, with a software fee from 15%
- Monthly self-offsetting settlement: zero accounting stress
- Abandoned carts recovered with automatic emails
*Up to 80% on online sales. The SHARED.MEDIA share includes payment gateway fees (Stripe and PayPal). List amounts VAT excluded. For complex scenarios, high volumes or specific features, terms are defined during the demo and in the contract.
Success story
Pitlane
Pitlane: 25% conversion in the supercar world
The starting point. Offering a premium on-board video required manually merging multiple camera views, and sales stopped at the circuit desk.
What we did. Automatic Picture-in-Picture editing and GPS-based highlight reels, with integrated on-site and online sales.
- 25% purchase conversion rate
- Social-ready automatic reels: instant viral marketing on Instagram
- Premium videos delivered in record time, no dedicated editor
- Sales continuing in the days after the experience
FAQ
Frequently asked questions
On-board videos need multi-camera editing — who does it?
SHARED.MEDIA’s cloud engine: it automatically merges interior and exterior views into a Picture-in-Picture video and uses GPS data to build highlight reels at peak acceleration, ready for TikTok and Reels.
Will it be chaos to set up on a Sunday morning at the track?
No: the system is configured once, before the race. You give us logos and bank details, we run the first installation together, and after that your staff just shoots and records.
When does the money from online sales arrive?
With one monthly net settlement: the statement aggregates online and on-site sales, the back office offsets the two and only the difference is settled. Settlement is monthly, not tied to the individual purchase.
How much does SHARED.MEDIA keep on sales?
On online sales our commission starts at 20%, so up to 80% stays with you, and it includes the payment gateway fees (Stripe and PayPal). On site you cash 100% and pay a software fee from 15%. Terms are set in the contract, case by case. It’s zero-risk incremental revenue: no fixed costs.
Do high-ticket customers actually buy a video?
Yes: in the Pitlane case, 25% of users purchased. Supercar drivers want a memory that matches the experience, and the automatic reels generated instant viral marketing on Instagram.

Bring the video your customers expect to the track
A free 20-minute demo with real motorsport examples.